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How Intelligent Automation is Transforming the Role of C-suite Executives

"With great power comes great responsibility" a sentiment from Voltaire (and echoed by Spider-Man) is also relevant to C-suite Executives overseeing strategic planning and resource management. The advent of intelligent automation and AI has heightened the importance of incorporating evolving technology into businesses to stay ahead of the changing landscape. 

Automation, driven by technologies like Artificial Intelligence, Machine Learning, and robotics, has permeated various aspects of business, automating routine tasks, enhancing decision-making, and improving operational efficiency. Consequently, the roles of executives, from the C-suite to middle management, are undergoing a significant transformation. 

Let's explore how these roles might evolve or improve due to this technology and how executives can leverage it for strategic planning. 

1. More Data-backed Decision Making 

Executives traditionally rely on experience and market research to guide their companies and make decisions. However, with automation, they now have an abundance of data to inform their choices. Access to an unprecedented volume of data allows executives to make informed decisions, backed by insights and predictions from automation tools. For example, in the retail industry, AI can predict market trends based on customer preferences, enabling companies to produce or stock up on designs that align with customer interests. 

Additionally, automation facilitates better customer engagement by simplifying the collection and analysis of customer feedback, providing C-suites with firsthand insights and interactions.


2. Managing the Shift of Priorities 

C-suite executives are no longer solely responsible for human staff; they must also consider bots as part of their workforce. The new working paradigm involves a hybrid model integrating both human staff and bots. Executives must determine the division of labour between them, deciding which tasks are suitable for automation and which require critical human thinking. This includes identifying customer-facing aspects that need a human touch. 

This hybrid working model presents challenges for C-suites, as they need to strategically allocate tasks, allowing bots to handle repetitive manual work, freeing up human employees for higher-value tasks. Executives must strategies on how this shift impacts the overall direction of the company. 

3. Increasing Scope of Responsibility 

Intelligent automation is not solely the responsibility of IT groups; its impact is felt across all levels of the organisation. This shift in responsibility extends to members of the C-suite, who must familiarise themselves with the technologies and capabilities, understanding how intelligent automation works at a high level. This knowledge enables them to navigate and delegate roles and responsibilities to the emerging human-bot workforce. 

4. Continuous Improvement through Process Excellence 

“Process Excellence (PE) underpins the delivery of an automation strategy through effective, efficient process design, leveraging methods and technologies to enhance your company's core processes' performance and resilience. Process Excellence considers a holistic picture of your business avoiding potentially inconsistent and conflicting technology fixes.” 

C-suite executives lead the charge in promoting process excellence, fostering collaboration and establishing metrics to measure performance. By prioritising continuous improvement, they can identify inefficiencies, refine workflows, and maximise the benefits of automation.  (Related article: Achieve Process Excellence by implementing Intelligent Automation)

5. Managing New Kinds of Risks 

When businesses adopt AI and automation, they face new risks that need constant attention. The C-suite must keep an eye on ethical and governance issues, like data privacy and workforce changes. Even though automation can boost efficiency, executives need to make sure it fits with the company's values and long-term plans. Ethical leadership is key to sorting out problems and setting clear rules as technology evolves. 

While robots can handle many tasks, the human touch remains essential. IA cannot replace the unique human qualities necessary for effective leadership, such as understanding and connecting with employees on a personal level. 

The journey into intelligent automation is not just a technological one; it is a strategic move for businesses seeking sustainable growth and competitive advantage in the digital era.  

With extensive experience in intelligent automation and AI, Enterprise RPA is well-equipped to navigate clients through the evolving landscape, ensuring they achieve maximum ROI. Explore our customer stories spanning various sectors for further insights.

Chat with our consultants to delve into continuous process management, automation, and optimisation strategies tailored to your needs. 


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